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Habitattitude™ Campaign 
Habitattitude™: The Inspiration Many people would not consider their family complete without a pet. In fact, 63% of U.S. households have at least one companion animal. These animals bring joy, companionship, and a sense of wellbeing and security into our lives. They teach us to open our hearts, care for others, and make time to play. In return, we offer them food, water, shelter, and, of course, love.
Unfortunately, for some pet owners, circumstances arise that prevent them from being able to properly care for their companions:
- A family member develops allergies
- The owner’s lifestyle changes unexpectedly
- The pet outgrows its housing
- The animal’s behavior becomes problematic
- The pets reproduce and are too many to care for
- The animal becomes sickly (and costly)
- The pet’s needs are not compatible with the owner’s wants
- Children leave home or develop other interests
- Certain family members (e.g., infants or those with serious health conditions) may be susceptible to diseases that can be transmitted by pets (known as zoonotic diseases)
Many well-meaning pet owners try to solve such problems by setting their pets free – releasing them into the natural environment…be it a body of water, forest, field, or urban neighborhood. For the pets, “freedom” is often a traumatic experience; they may not be able to find adequate food and shelter and become vulnerable to other animals, traffic, and people who consider them a nuisance. And, the native wildlife and fish that already live in these habitats are faced with new threats from predators, competitors, or disease. Every former pet that survives in the natural environment does so by consuming wild animals or plants and competing with them for other resources, such as shelter. In short, abandoned pets can become invasive species.
We can help you…
Do right by your pet. Do right by our environment. Get a Habitattitude™!
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